Liam Thomas

Engagement Director

Liam brings more than 20 years’ experience in technology consulting to his role as Engagement Director.

Liam has a wealth of experience in the tech industry, including seven years at the helm of a prominent digital agency. He started his first business – in web development – before he finished high school and managed the technology rollout of a $35 million ISP project for Austar (Foxtel) at the age of 18.

Prior to joining Luminary, he led significant engagements with a diverse range of clients including Coles, IFM Investors, Tourism Victoria, Apparel Group, Luxottica, Yamaha, the University of Adelaide and most Australian state governments (just to name a few).

Liam is also an avid sailor, with his favourite escape being the Whitsunday and Cumberland islands. His greatest personal accomplishment was co-founding Accessible Beaches, a campaign that enabled people living with disabilities to access more than 25 beaches throughout Australia.

Quick facts about Liam

Favorite emoji

😍

Star sign

♓ Pisces

Chinese zodiac

🐕 Dog

Inspired by

Elon Musk - CEO of SpaceX, Tesla, Neuralink and The Boring Company, for his unrelenting approach to innovation and his audacious vision.

Fun fact

Liam's great grandfather, an engineer, was one of the first five employees of Warner Brothers and built the original Moby Dick.

Liam's experience

Liam works across a diverse range of clients and platforms and is always looking for ways to take the user experience to the next level. Here's a snapshot of some of the work he does at Luminary.

Kontent by Kentico is a headless CMS that provides easy-to-use content management tools for marketers. Luminary is a global leader in its implementation.

Xperience by Kentico combines content management, digital marketing and commerce into one seamless platform. Luminary has been a Kentico Gold Partner since 2008.

Optimizely (formerly Episerver) is a digital experience platform that combines content, commerce, multi-channel marketing and predictive analytics.

Creating a digital strategy roadmap

By Liam Thomas, 1 February 2019 Strategy 6 minute read

A good roadmap not only outlines what you want to achieve with your digital strategy, but sets out the detail of how you're going to get there. Here we provide guidance on how to do it, along with a downloadable Digital Roadmap Toolkit.

How to brief a digital agency

By Liam Thomas, 24 February 2017 Strategy 6 minute read

Whether you’re briefing your existing agency or inviting new agencies to respond to a request for proposal, there are certain ‘rules of the game’ that will help you drive the best possible result. This blog post features a downloadable sample digital agency brief to help you get off on the right foot.

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